2 min read

What Technology is Essential for Our Industry to Embrace?

What Technology is Essential for Our Industry to Embrace?

Joe Langton Q+A

Joe Langton
Acting CEO of Automated Outdoor Solutions

Let’s face it, automation is coming in the professional landscaping space. It will force leadership in the space to see properties differently. It will force them to ask questions like: How much does it cost to mow per square foot or per acre? What is the cost to mow with automation? As I travel from show to show, I am shocked by how many people don’t know what it costs them to mow traditionally! Before you come to a show and tell me this won’t work, learn your current costs per acre or per space as they are not all created equal. Next you must ask if these automated units are insurable? How will this affect my company’s profitability over five years? How will this affect our current carbon impacts? How will it impact our workforce safety? Do our customers want daily mowing or traditional weekly mowing? How will I charge them? Does my company traditionally purchase or lease equipment? Do we traditionally use a subcontracting model, and are there automatic mowing companies that fit that model? Do you see where I am going? All the shows showcase these new pieces of equipment, but all you should ask is what will it do for my team’s ability to grow market share in the space and profit from the automation revolution.


Joel Northrup, CEO of Deep Lawn

Joel Northrup
CEO of Deep Lawn

The world has changed a lot over the last 10 years. The average consumer is now used to shopping for anything on Amazon, calling an Uber and ordering groceries with just a few clicks from their smartphone. They are used to instant gratification.

It is important that lawn care and landscaping companies adapt to this new world that we live in. Making it super easy for customers to sign up for your company’s services is crucial. Some of these tools include utilizing instant quote products to give quotes on your website or over the phone, AI measurement tools to calculate pricing and smart spray technology to track what chemicals were applied and where. The list goes on. By adopting new technologies, your company can stay competitive in this new world that we live in.


Jon Aguilar, Owner of JTA Stoneworks

Jon Aguilar
Owner of JTA Stoneworks

Using a cellular confinement system has been a game changer for my projects for several key reasons. First, the individual cells’ containment aspect combined with the tensile strength of the underlying fabric prevents rutting or other surface failures. Additionally, the system’s design ensures that there is no migration of aggregate materials due to load-bearing forces. One of the most significant benefits is the substantial reduction in excavation and infill depth requirements, leading to considerable cost savings. Importantly, the system is specifically engineered to bear the weight of heavy vehicles, such as a fire truck. Finally, it can be used for both impermeable and permeable systems, making it suitable for installations like driveways, parking areas or patios